Kathmandu – In a landmark moment for Nepal’s film marketing industry, Butterfly Films, Nepal’s leading movie distribution company, has unveiled the country’s first-ever Supergirl mural as part of the promotional campaign for the highly anticipated Supergirl movie, which is currently enjoying its successful first week in cinemas nationwide.
The large-scale mural, strategically located in one of Kathmandu’s busiest public spaces near the Boudha area, transforms an everyday urban landscape into a vibrant celebration of one of DC’s most iconic superheroes. Thousands of commuters, residents, and visitors are expected to experience the artwork daily, making it one of the most visible movie promotions ever executed in Nepal.
The mural is part of Warner Bros.’ global promotional initiative, placing Nepal alongside major international markets participating in large-format outdoor campaigns for the film. Its inclusion reflects the growing confidence of global studios in Nepal’s evolving entertainment industry and highlights the country’s increasing capability to deliver impactful, world-class marketing campaigns.
For Butterfly Films, the project represents more than a promotional installation—it is a milestone in raising the standards of film marketing in Nepal.
“Being selected to execute this global campaign demonstrates how far Nepal’s film distribution and marketing landscape has come,” said Srijan Shrestha, CEO, from Butterfly Films. “It is a proud moment that Nepal is participating in an international movie promotion of this scale. We hope this inspires audiences while showcasing that creative, high-impact campaigns can also thrive here.”
As Supergirl continues its theatrical run, the mural serves as both a celebration of the film and a symbol of Nepal’s growing visibility on the global entertainment map. It reflects the increasing recognition that Nepal is capable of executing ambitious promotional activations comparable to those seen in larger international markets.
Butterfly Films has consistently introduced innovative marketing initiatives for major theatrical releases, and the Supergirl mural marks another significant step in redefining how blockbuster films are promoted in Nepal.
The company encourages movie lovers, fans, and visitors to stop by the mural, capture their moments, and celebrate the arrival of Supergirl on the big screen.
